Originally the helmet was designed with urban female users in mind. After receiving ecstatic feedback from both genders, I believe that it can be successfully considered a unisex helmet.
For more information about the project and the process please check out my Flickr photo stream set here http://www.flickr.com/photos/kylef/2552056274/in/set-72157603146219698/ , or email me for portfolio samples Kyle.j.ferguson@gmail.com I would like to hear from you either way.
The helmet was also cecently was featured on Channel M Vancouver, along with some other great student work from Emily Carr University check out the clip here http://www.youtube.com/watch?v=Lu567H0nQLM&feature=related .
Also take a look at the Safety Is Sexy Campagn for some older posts about this project http://safetyissexy.blogspot.com/.
